Creator Best Practices

A reference set of best practices designed to help creators optimise token performance, liquidity formation, and early community behaviour.

Keep Tokenomics Simple at Launch

Complex mechanics can be added later through Campaign OS or updates.

For early launches:

• 3–4 allocation pools are ideal

• moderate buy fees (1–5%)

• low sell fees (1–3%) unless narrative requires higher

Simplicity increases clarity, reduces friction, and accelerates early adoption.

Use Templates to Give Immediate Utility

Tokens with actions (staking, quests, games) see:

• higher retention

• more volume

• stronger early liquidity formation

Utility at launch dramatically improves community engagement.

Don’t Over-Allocate to Treasury

Large reserves signal sell risk.

Successful tokens generally lean towards:

• 40–60% liquidity allocation

• 20–40% community or staking allocation

Set Realistic Graduation Thresholds

A liquidity target should reflect expected early participation.

Lower thresholds create smoother transitions for smaller communities.

Buybacks Should Support Narrative

Buyback % depends on your goal:

• Meme / attention tokens: higher buyback

• Utility-driven ecosystems: balanced

• Game tokens with sinks: lower buyback, higher in-app flow

Narrative-aligned buybacks reinforce token identity and community expectations.

Recommended Configurations (By Token Type)

Overview Table

Token Type	Allocation Split	Fees	Buyback	Curve Type
Meme / Attention Token	High Liquidity, Moderate Community	Buy 3–5%, Sell 3–10%	20–50%	Linear or Exponential
Utility / App Token	Balanced Liquidity & Rewards	Buy 1–3%, Sell 1–3%	10–25%	Linear
Game Economy Token	Large Staking & Reward Pools	Buy 2–4%, Sell 2–4%	5–20%	Logarithmic
Social / Community Token	High Community Allocation	Buy 1–3%, Sell 1–6%	10–30%	Linear

Token Type Guidelines

These are guidelines based on community projects. Adjust as needed.